William Hill Offer – England Free Bet Special

England will be looking to end 50 years of hurt in France this summer and William Hill are getting behind the boys with a free bet special! Place a £10.00 bet on England to win Euro 2016 and William Hill will give us a £5.00 free bet for every match they win at the tournament. Translated into matched betting terms, this gives us a potential profit of £27.35 and here’s how…

Qualifying Bet:

If you’re unfamiliar with qualifying bets, please see my Qualifying Bet Strategy page for a walk-through guide on how they should be done.

If we place £10.00 or more on England to win Euro 2016, we will receive a £5.00 free bet for every game that they win throughout the tournament. Free bets will be paid if England win in 90 minutes, extra-time or on penalties.

This offer applies to bets placed on the ‘England Euro 2016 Free Bet Special’ market only.

Qualifying bets must be placed between 00:01 on Friday 27th March 2016 and 20:00 on the day of England’s Quarter Final, should they qualify. This date would be either 30th June, 1st July, 2nd July or 3rd July.

I like to place my exchange lay bets with Smarkets as they have great liquidity, the site is really easy to use and they only charge 2% commission in comparison to the 5% charged by other betting exchanges.

You can find the Euro 2016 outright market by entering ‘Euro 2016’ in the search box at the top of the homepage or by using the following link trail…

Smarkets > Football > Outright > Euro 2016

We can work out our lay stake by entering our odds into my matched betting calculator…

Back Bet (Bookie)

%

Lay Bet (Betting Exchange)

%

Min £
Max £
Lay stake required: £
Bookie
Exchange
Cashback
Total
If back (bookie) bet wins
£
£
£
= £
If lay (exchange) bet wins
£
£
£
= £
Total profit: £

Optimal Underlay

Lay stake required: £
Exchange liability: £

If back (bookie) bet wins: £
If lay (exchange) bet wins: £

Optimal Overlay

Lay stake required: £
Exchange liability: £

If back (bookie) bet wins: £
If lay (exchange) bet wins: £

As you can see, the calculator tells us that our lay stake should be £9.54…

williamhill

Place £10.00 on England @ 10.00 = Potential profit of £90.00

smarkets white

Lay £9.54 on England @ 10.50 = Potential liability of £90.65

Let’s have a look at our potential profit/loss for the two outcomes…

England win + £90.00 – £90.65 = £0.65 loss
England don’t win – £10.00 + £9.35 (£9.54 minus 2% commission) = £0.65 loss

So, regardless of whether England win Euro 2016 or not, we will lose £0.65 in qualifying for our potential free bets.

Free Bets:

For every match that England win, we will get a £5.00 free bet credited by 12:00 the following day. Free bets must be redeemed within 7 days.

There are 3 group matches and 4 potential knockout rounds. If England win all 7 matches at Euro 2016, we would receive £35.00 in free bets, from which we would extract 80% as cash, so £28.00. If we take into account our qualifying loss of £0.65, this gives us a potential profit of £27.35 on this William Hill offer!

* England won 1 group match at Euro 2016 before getting knocked out in the first knockout round by Iceland. Due to England’s poor performance at the tournament, William Hill credited customers with an extra £5.00 free bet as a goodwill gesture. I therefore made a profit of £7.35 on this William Hill offer. *

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Matt Kirman - Matched Betting Blogger

Matt KirmanMatched Betting Blogger

Since 2014, I’ve blogged over £70,000 worth of profit, and made it my mission to make matched betting accessible to everyone.