Guaranteed Profit
Actual Profit

Scratch of the Day Offer – William Hill

Posted by Matt (administrator) Matt
Start Time: 10/02/2019 00:00

There’s a big Sunday of football action to look forward to and you don’t want to miss this William Hill Scratch of the Day offer! Place a £10.00 bet on any football market and William Hill will give us a £5.00 free bet to use on anything we like. Translated into matched betting terms, this gives us a guaranteed profit of £3.74 and here’s how…

Banner showing the Scratch of the Day offer from William Hill

Key Terms:

  • We must scratch on the Promotion page to reveal the offer.
  • We must click ‘Claim here‘ once the offer has been revealed.
  • We must bet £10.00 on any football market between 00:00:01 and 23:59:59 on Sunday 10th February 2019.
  • Qualifying bet must be placed at odds of 1.20 (1/5) or greater.

Qualifying Bet:

If you’re unfamiliar with qualifying bets, please see my Qualifying Bet Strategy page for a walk-through guide on how it should be done.

Having looked at the odds available, we could place our qualifying bet on Tottenham to beat Leicester.

At the time of writing, laying our bet at Smarkets gives us the smallest qualifying loss.

We can calculate our lay stake using my matched betting calculator…

Back Bet (Bookie)


Lay Bet (Betting Exchange)


Min £
Max £
Lay stake required: £
If back (bookie) bet wins
= £
If lay (exchange) bet wins
= £

Total profit: £

Optimal Underlay

Lay stake required: £
Exchange liability: £

If back (bookie) bet wins: £
If lay (exchange) bet wins: £

Optimal Overlay

Lay stake required: £
Exchange liability: £

If back (bookie) bet wins: £
If lay (exchange) bet wins: £

As you can see, the calculator tells us that our lay stake should be £9.94…

William Hill logo

Place £10.00 on Tottenham @ 1.70 = Potential profit of £7.00

Smarkets logo

Lay £9.94 on Tottenham @ 1.73 = Potential liability of £7.25

Let’s have a look at our potential profit/loss for the possible outcomes…

Tottenham win+£7.00-£7.25£0.25 loss
Tottenham don't win-£10.00+£9.74£0.26 loss

So, regardless of the outcome, we’ll lose a maximum of £0.26 in qualifying for our £5.00 free bet.

Free Bet:

Our £5.00 free bet will be credited upon placement of our qualifying bet and will be valid for 4 days on any market. Free bet stakes are not included in any returns.

By using straightforward matched betting, we should be able to extract 80% cash from our £5.00 free bet, so £4.00. If we take into account our maximum qualifying loss of £0.26, this gives us a guaranteed profit of £3.74 on this William Hill offer!

* Tottenham won the match 3-1, resulting in a profit of £3.75 on this William Hill offer. *

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