It’s a big Thursday night of European football, and William Hill are getting in on the action! Place a £1.00+ ‘Build #YourOdds’ bet on any Europa League or Europa Conference League match, and William Hill will match your stake as a free bet up to £5.00. Translated into matched betting terms, this gives you a profit of £2.57 and here’s how…
Key terms
- The promotion runs from 17:30 on Wednesday 2nd November 2022 until 20:00 on Thursday 3rd November 2022.
- Click ‘Claim here’ on the promotion page to be eligible.
- William Hill advise placing your qualifying bet at least 30 seconds after pressing ‘Claim here’.
- Applies to ‘Build #YourOdds‘ bets placed on the Europa League or Europa Conference League.
- Minimum stake of £1.00.
- Minimum odds of 1.20 (1/5).
- A matched free bet of up to £5.00 will be credited immediately.
- The free bet will be valid on any ‘Build #YourOdds‘ market for 4 days.
- The free bet stake will not be returned with any winnings.
Qualifying bet
It’s entirely up to you how you play this offer.
You could take a speculative approach and not lay your ‘Build #YourOdds’ bet. If your bet loses, you’ll be able to convert your £5.00 free bet into 80% cash, so £4.00. That means the most you can lose on this offer is £1.00, and you could make a nice profit.
My preferred approach for this offer is to build a bet that is layable and lock in a profit. Please see my ‘Bet Builders‘ guide for a walkthrough on building layable selections.
At the time of writing, looking at the odds for Arsenal v Zurich (20:00), ‘Arsenal (Result) / No (Both Teams to Score)‘ is available to back at odds of 1.833.
You can lay ‘Arsenal/No‘ in Betfair’s ‘Match Odds and Both teams to Score‘ market at odds of 1.98.
Either exchange works for this offer
Betfair and Smarkets are both great options for this offer. If you’ve not used one of them, now is a great time to give them a try.
- Money back as cash up to £20
- 0% commission for 60 days
You can calculate your lay stake using my Matched Betting Calculator.
As you can see, the calculator tells you that your lay stake should be £4.67.
Outcomes
Let’s look at your profit/loss for the possible outcomes.
So, no matter the outcome, you’ll lose a maximum of £0.43 in qualifying for your £5.00 free bet.
Free bet
Your matched free bet will be credited immediately upon placement of your qualifying bet and valid on any ‘Build #YourOdds’ market for 4 days. The free bet stake will not be returned with any winnings.
Using straightforward matched betting, you should convert your £5.00 free bet into 60% cash, so £3.00. Considering your maximum qualifying loss of £0.43 gives you a profit of £2.57 on this William Hill offer!
* Arsenal beat Zurich 1-0, resulting in a £2.59 profit on this William Hill offer. *

More reload offers – Make £500+ per month
With detailed walkthroughs for all the best offers as they’re released, you’ll be bagging recurring profits in no time.
More reload offers
Got a question?
Leave me a comment below…
I usually respond within 24 hours.
Matt Kirman – Matched Betting Blogger
Since 2014, I’ve blogged over £70,000 worth of profit, and made it my mission to make matched betting accessible to everyone.